Client Overview
🏡 Suncoast Roofing Solutions has been a premier roofing contractor in Tampa, Florida since 1998, specializing in luxury, high-end roofing solutions for multi-million dollar homes. They offer tile, shingle, metal, and slate roofing installations and repairs, delivering top-tier craftsmanship and service.
💡 The Challenge? Suncoast Roofing Solutions needed to modernize its marketing strategy to target high-value homeowners, improve lead conversion, and streamline operations. They had solid branding and premium services—but their digital strategy wasn’t optimized to reflect their elite reputation.
That’s where Archangel Group stepped in.
🚧 The Challenges
🔹 Inefficient Digital Advertising – Their Meta (Facebook/Instagram) & Google Ads campaigns weren’t performing at their full potential, leading to missed high-value leads.
🔹 Outdated Website & CRM Disconnect – Their website lacked modern design and was not integrated with their CRM (JobNimbus), making lead management inefficient.
🔹 Low Social Media Engagement – Despite being a premium brand, their social media presence wasn’t driving engagement or conversions.
💡 The Solution: Archangel Group’s Full-Scale Digital Overhaul 🔥
1️⃣ Paid Ads Optimization – 150% Increase in Conversions 📈
💰 Archangel Group rebuilt and optimized Suncoast’s Google & Meta (Facebook/Instagram) ad campaigns to target high-net-worth homeowners in Florida’s most affluent neighborhoods.
✅ Launched hyper-targeted ad campaigns that directly appealed to luxury homeowners in need of premium roofing services.
✅ Created high-quality ad creatives showcasing Suncoast’s craftsmanship, testimonials, and luxury-level service.
✅ Refined targeting & bidding strategy, reducing ad spend waste and increasing conversion rates by 150%.
💡 Results:
🔥 More qualified high-end leads coming in daily.
🔥 Increased ROI on every dollar spent in paid advertising.
🔥 A higher close rate for premium roofing projects.
2️⃣ Website Redesign & Full JobNimbus CRM Integration 🌐
📌 A premium brand deserves a premium website.
🏗️ Archangel Group completely redesigned Suncoast’s website, making it sleek, user-friendly, and optimized for conversions.
✅ Clean, professional design that resonates with high-end homeowners.
✅ Optimized mobile experience for seamless browsing & lead submissions.
✅ Clear, action-driven CTA buttons to book free roofing inspections.
✅ JobNimbus CRM Integration – Now, when a lead submits a form, their info flows directly into Suncoast’s CRM, automating lead tracking, follow-ups, and scheduling.
💡 Results:
🔥 100% CRM integration – no more lost leads or manual entry.
🔥 More website engagement & higher lead conversion rates.
🔥 Smoother sales pipeline, making Suncoast’s process faster & more efficient.
3️⃣ Social Media Domination – Strengthening Brand Awareness 📲
📌 Your online presence matters—even in high-end home services.
📢 Archangel Group took over all of Suncoast’s social media accounts, delivering consistent, high-quality content that reflects their expertise and premium brand image.
✅ Custom content creation – High-quality project photos, before & afters, client testimonials, and educational roofing insights.
✅ Daily engagement & brand storytelling – Keeping Suncoast top-of-mind for homeowners and driving inbound interest.
✅ Content & sales team alignment – Ensuring digital efforts matched on-the-ground marketing goals.
💡 Results:
🔥 Higher social engagement & brand recognition among Florida’s luxury homeowners.
🔥 More inbound leads from organic social traffic.
🔥 Increased credibility, making it easier to close high-ticket projects.
🔥 The Results: A Digital Transformation That’s Driving Real Revenue 🚀
✅ 150% increase in conversion rates from paid ads.
✅ Fully optimized, high-performing Google & Meta ad campaigns.
✅ A completely rebuilt website with seamless CRM integration.
✅ Higher engagement & more leads from social media marketing.
✅ A more efficient sales pipeline that lets Suncoast close more high-end deals.
🚀 The Takeaway: Growth Comes from Precision Marketing & Automation
For luxury home service providers, having an optimized digital strategy isn’t optional—it’s necessary. Suncoast Roofing Solutions had the craftsmanship and expertise—they just needed the right marketing and systems to scale.
By working with Archangel Group, they now have:
💥 A structured, data-driven marketing approach.
💥 High-converting paid ads & social media strategy.
💥 A seamless, automated lead management system.
💬 Want to Scale Your Home Services Business Like Suncoast?
🚀 We build systems that generate premium leads, streamline operations, and maximize revenue.
